Market data · daily
Analytical Services

From raw data to market insight.

Retail chains send POS and delivery data every day, but raw data alone is not enough to support decision-making. We cleanse, combine and enrich delivery and sell-out data into a single, easy-to-use view.

From one view you can see sales development, assortment, inventory levels and business potential at both store and product level. The data is available where it is needed: in the office through Power BI or the FieldForce Dashboard, and in stores on sales reps’ iPads. Before a visit, the rep can review sales development and out-of-stock situations and prepare a replenishment proposal. This way the whole organization works from the same reliable data.

What you get

Insight for decisions

See the key information in a single view. Drill down at product, brand or retail-chain level.

Identify potential

See which products are listed in each chain, how they develop, and where the potential lies through coverage, promotions or launches.

Faster reporting

Your data is already processed into clear dashboards. No more manual Excel work before the monthly review.

More effective visits

With up-to-date insight, reps prepare for visits and focus on the actions that matter most based on the data.

The FieldForce method

From fragmented data to insight that supports decision-making.

Data sourcesPoint-of-sales dataDeliveriesStockWeb store dataField visits

Collect

Every fragmented source, such as point-of-sale data, deliveries, inventory and online store data sources, is retrieved daily.

Clean

GS1 matching, de-duplication, units and comparison price all fixed.

Combine

POS-data, deliveries, stock and web joined into one product master.

Refine

Refined into shelf-ready signals: prices, assortment gaps and next-visit actions.

Let's talk.

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